Our Journey
The Tooni Wear Story
Tooni Wear was born from a simple observation: children deserve clothing that is as soft and pure as their curiosity. As parents, we struggled to find outfits that combined modern Pakistani aesthetics with sustainable, healthy fabrics.
We set out to create a brand that honors our heritage while looking forward to a greener future. Every stitch in a Tooni Wear garment is a promise of quality, comfort, and consciousness.
Our collections are crafted in small batches, ensuring that every piece receives the attention it deserves. By choosing organic blends and supporting local ethical production, we ensure that the world our children inherit is as beautiful as the clothes they wear.
Ethical
Fair wages and safe environments for all our makers.
Organic
Only the softest, chemical-free natural fibers.
Timeless
Designs made to last and be passed down.